In a shock move which outdoes the jolt of a double espresso, Vanadi Coffee’s shareholders have seen fit to support a €1 billion Bitcoin treasury plan. The struggling café chain, which operates six locations in Alicante, has emerged as Spain’s first public Bitcoin treasury company. On June 29, 2025, all parties approved the bold turnaround we’re reporting. Given Vanadi Coffee’s new Bitcoin initiative, some wonder if it creates a direct correlation to their ambitious growth plans.
In 2024 Vanadi reported losses of €3.3 million and revenue which barely reached €2 million. The company is turning to crypto to turn things around. What was the market reaction? Outrageous. The company’s stock soared 242% in June, and has gained over 400% year to date. In essence, the company bets both Vanadi Coffee’s future and Bitcoin’s trajectory on this ambitious goal of €1B. With a market cap of just €1.63 million, the €1B goal is more a case of crypto fueled fantasy than sound business strategy.
It is the company of Bitcoin heavyweights like MicroStrategy and Japan’s Metaplanet which is what we see of companies that are putting Bitcoin at the center of their growth.
Vanadi Coffee Bitcoin Holdings Rise, Partners Secure Custody
Vanadi is not just into talking about crypto, they are also into acquiring it. As of June 30 the company is holding 54 BTC which is around $5.8 million. This month they bought 20 BTC which they did at prices over €93,000 per coin. That is some serious coffee money. Interestingly, this showcases a unique blend of Vanadi Coffee’s business model and Bitcoin.
To finance its Bitcoin buying spree Vanadi secured €50 million in investment from Alpha Blue Ocean and Patblasc Software Consulting. Alpha Blue Ocean, which is a key player in non-traditional financing, has put to use over €1.5 billion in 15 different countries.
For digital assets’ security, Vanadi selected Bit2Me as their exclusive liquidity and custodian. Bit2Me which is a member of the Bank of Spain’s register provides institutional grade storage that is insured up to €150M which in turn weathers this café’s crypto vault.
Model Mirrors MicroStrategy, But With Risks
Vanadi’s model replicates MicroStrategy’s playbook: Raise capital via convertible notes, purchase Bitcoin and cross fingers it appreciates. Also unlike MicroStrategy which has a solid balance sheet Vanadi’s financials are a mess. With negative net equity of €600,000 and EBITDA that is losing €2M they are putting it all on the Bitcoin. Vanadi Coffee’s stake extends to Bitcoin as a central component of its revamped strategy.
Analysts report that Bitcoin with no operational cash flow is in for a fall and may see their capital wiped out. Vanadi enters the market as Bitcoin trades at $107,000 which is near record levels. Should prices correct, Vanadi is in for a large fall.
Still at present the firm has a first mover advantage in Spain’s crypto space. Should they execute well, Vanadi may not just survive but also do very well. If not, we may see the largest crypto crash in Spanish history, impacting both Vanadi Coffee and Bitcoin strategies across Spain.
